Tag & Sensor Makers
Connect Your Products to Smart Packaging Customers
Smart packaging and connected products will be an essential part of brand marketing and supply
chain visibility in the coming years. Smart markers, activators and sensors are critical components
in that process.
With software and solutions from Tapwow, practically any tag, marker or sensor can be
integrated seamlessly to provide the smart packaging concepts customers want. Offer customers
complete solutions including tag and marker management within DIRX2 that make technology easy to
manage and use.
It All Starts with a Tap
Smart packaging begins with markers like QR codes, NFC tags and more that are connected to internet content. Tapwow provides the software to manage the markers and connect them to content as well as a variety of options for easy to deploy solutions for customer engagement and supply chain concepts like authentication, product diversion and traceability. Customers can procure markers from any partner and manage them within the Tapwow environment or technology providers can provide the markers and marker management as a service to their customers. Tapwow provides insight and know how, but the markers and printed packaging comes from our partners.
Own Your Customer Relationships
With Tapwow solutions, our partners can manage the customer relationship with support from our implementation and services team. Beyond that, we offer a white label option for our cloud-based software platform DIRX2 that will allow partners to provide a self-service smart packaging tool with comprehensive analytics with prominent partner branding.
The Tapwow Ecosystem
Tapwow provides open solutions in order to maximize success for the customer and provide the most flexibility to partners allowing everyone to add value. Choose the best partner for packaging, technology and creative to offer customers a best of breed solution that meets their needs today and into the future. With a variety of providers to choose from, partners can deliver great solutions quickly.
Tapwow provided a touchless interaction during the COVID-19 pandemic using QR codes and NFC tags that allowed us to connect with our community in an engaging and entertaining way.